Overview

What's Your Blood Type 

 

‘What’s Your Blood Type’ is an innovative marketing initiative where Staff and students can find out their likely blood type.

A quick finger prick test allows us to provide a tailored message about their likely blood type, why it’s useful and how often we’d like them to donate. This activity is especially important to identify priority and rare blood types that are more common in Black and ethnic minority communities. We will then book an appointment for the participant to donate blood for the first time.

 

Why does blood type matter?

Some blood types are needed more than others. By more people knowing their blood type, we can make sure people in need have the right blood at the right time.

We’re asking people who have never donated before to find out their type by giving blood.