Overview

Pitching and Persuading with Narratives

Date: Monday 16th November 2026

Time: 13:00-14:00

Location: Online course

 

Description: 

How do you get people to back your campaigns. Freebies? Mottos? TikTok dances? They may catch a few supporters but what you really need is a powerful story.


In this online workshop, Gemma will help you to understand how activists build their narratives in order to connect to their audience, and give you practical tools to start using in your own campaigns.


What you will get from this 60-minute session:

  • Understanding how to draw out the emotional messages of your campaign

  • Examples of campaign narratives in action to illustrate their power

  • Practical prompts and tools to workshop your own campaign ideas

  • Confidence to build a narrative for your campaigns

  • A greater sense of connection to your ideal audience


This online session is designed to be as interactive as you wish. You are most welcome to ask questions, share challenges and discuss your ideas in order to get the most out of the session. You are equally welcome to listen in with your camera off.


Money saved through the BIG DEAL: £10

If you would like to attend, please email: sutraining@bucks.ac.uk